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Cold outreach can be a useful lead-generation channel, but it raises privacy, data protection, and e-marketing risks. This guide explains core cold email compliance practices and the additional risks businesses should consider when AI tools are used to source leads, personalise messages, and automate campaigns.

Tatiana Kontariova
Associate



Managing partner


Managing partner


Valeriia Sych
Junior Associate


Mansi Gupta
Junior Associate


Hanna Brovenko
Associate


Associate partner


Partner


Tatiana Kontariova
Associate


Valeriia Sych
Junior Associate


Associate partner